TableUp Privacy Policy


Welcome to TableUp! The TableUp guest retention platform empowers restaurants of all sizes to deliver a convenient and personalized dining experience, increasing guest engagement, advocacy, and spend. TableUp has created the following Privacy and Cookies Policy to describe our privacy practices for those individuals visiting our website (located at www.tableup.com) and other social media (collectively, our “Digital Properties”). The Privacy and Cookies Policy also provides a high-level description of our data practices in connection with the operation of our TableUp Guest Retention Platform on behalf of restaurants. If you have any questions for us about our practices, our contact information is listed at the end of this document.

We may revise this Privacy Policy and Cookies Policy from time to time. If we do so, we will update the “Last Updated” date above. You should revisit this page to stay aware of any changes. If we make any material changes to the Privacy and Cookies Policy, we will post the updated version(s) here and notify consumers by email and/or by means of a prominent notice on our Digital Properties.

To note, if your company engages TableUp to provide services, your company and TableUp will enter into a separate agreement that will govern the use of all of the information and data collected and maintained by TableUp in connection with those services. Any agreement between your company and TableUp with respect to those services will take precedence over any conflicting provision in this Privacy Statement. Also, if you are a user of the TableUp Guest App, you will be required to agree to the [privacy policy] that applies to the TableUp Guest App when you [initially use] the TableUp Guest App. This Privacy and Cookies Policy applies to our Digital Properties only.

Collection and Use of Personal Information and Data

“Personal Information” means any information relating to an identified or identifiable natural person, including without limitation name, email address, phone number, and other contact information. We collect your name and contact information only when you voluntarily provide us with that information. For example, if you register to receive a white paper or other information from us, we will use your email address to confirm your registration. We may also send you information we think may be of interest to you concerning the TableUp platform and related topics.

We also collect certain data automatically. For example, TableUp receives and records information on our server logs from your browser, including your IP address, browser type, date and time of your visit and the pages you request. In addition, we may collect information using cookies, pixel tags, embedded web links, and similar technologies. The information collected is used to administer, maintain and improve our Digital Properties. It tells about how the Digital Property is being used and helps us tailor our Digital Properties to the needs of our visitors. We may also use the information we collect to provide advertising to you on third-party sites. You can choose to reject certain collection technologies (such as cookies) but then you might not be able to take advantage of many of the features of our Digital Properties.

TableUp does not collect information about your online activities across different websites, over time. Accordingly, we do not currently respond to “do not track” browser requests.

Sharing Information

We consider your Personal Information to be a vital part of our relationship with you and will not transfer your Personal Information to third parties, except in the limited circumstances described in this Section:

Agents, Consultants, and Related Third Parties: TableUp, like many businesses, sometimes uses other companies to perform certain business-related functions, including the functions described in this Privacy Policy. Examples of such functions include collecting and analyzing data about visits to our site, managing email campaigns and maintaining databases. When we employ another company to perform a service on our behalf, we only provide them with the information that they need to perform their specific function. Our vendors are required to maintain the confidentiality of the data they process on our behalf.

Related Companies: We may share your Personal Information with any entity that is affiliated with us for purposes consistent with this Privacy Policy. In addition, in the event of a corporate sale, reorganization, dissolution or similar event, Personal Information may be included in the transferred assets. As a result, a successor of TableUp may continue to use your information as set forth in this Privacy Policy.

Legal Requirements and Other Circumstances: TableUp may disclose your Personal Information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, or to protect the rights or property of TableUp or any third party.

Your Rights

We provide all visitors to our Digital Properties with the opportunity to access, modify and to request deletion of any Personal Information that has previously been provided in connection with the use of our Digital Properties, as required by law. You can send any request by email to privacy@mytableup.com.

You may at any time ask us to stop sending marketing communications to you, including by clicking “Unsubscribe” in any e-mail communications we send you. If you have any questions in relation to the “Unsubscribe” process, you can send an email to privacy@mytableup.com.

If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your Personal Information by TableUp to third parties for the third parties’ direct marketing purposes. To make such a request, please send an email to privacy@mytableup.com.

Security of Your Information

We will take reasonable precautions to protect Personal Information in our possession from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. We follow generally accepted industry standards to protect the Personal Information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet or method of electronic storage is, however, 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its security.

While visitors may access our Digital Properties from outside of the United States, information that is collected is processed and hosted on servers in the United States. We will protect your information in accordance with this Privacy Policy wherever it is processed.


Our Digital Properties may contain links to other sites that are not owned or controlled by us. Please be aware that TableUp is not responsible for the privacy policies of other properties. We encourage you to read the privacy statements of those other properties to understand their practices. This Privacy Policy applies only to information collected by TableUp through its Digital Properties.

Operation of the TableUp Platform

TableUp provides a Guest Retention Platform that enables restaurants to provide a convenient and personalized dining experience for guests. In doing so, we process information about those guests on behalf of each restaurant, including personal data specific to their interactions and transactions with the restaurant. TableUp will use, process and disclose personal data received through its platform solely as instructed by the restaurant and solely for the purpose of providing our service to the applicable restaurant. TableUp will not use or process any personal data received through the platform for any other purpose. TableUp may use non-personal data derived from users’ interactions with the TableUp platform in connection with the maintenance, improvement, and provision of TableUp’s service offerings.

If you are a customer of a restaurant that uses the TableUp platform, we acknowledge that you have the right to access your personal information. If you wish to exercise any rights you may have to access, correct, amend, or delete such data, please inquire with the restaurant directly. If you wish to make your request directly to TableUp, please provide the name of the restaurant who submitted your data to our service. We will refer your request to that restaurant and will support them as needed in responding to your request within a reasonable timeframe.


This website, like many others, uses cookies to help us improve your experience on our website. Cookies are very small text files downloaded into your browser on your computer or mobile phone They allow the website to store things like user preferences. You can disable cookies as described below. Some cookies are essential to the functionality of our website and your experience might be degraded or unusable if disabled.

How we use cookies: We use cookies for the functionality of the website and to collect statistical information used to help us to improve your experience on our website. Cookies are described as “first party cookies” and “third party cookies”. First party cookies are set by TableUp. Third party cookies are those set by third parties at our direction or in connection with the third party’s specific business. Below we describe the various cookies that may be set when you visit our website.

First-party cookies: TableUp uses a content management system (CMS) that places session cookies in the user’s browser in order provide a smooth experience when using our website. These cookies carry only technical information that is used by TableUp in improving your experience on our website.

Third-party cookies: TableUp also uses trusted third parties to provide us with specialized services to improve our business and your experience with our website. These third party cookies are set by the companies listed below and used for the following purposes:

Statistical information. We use a number of third-party services to collect statistical information that helps us understand how our users interact with our website. The organizations that set cookies for that purpose are Google Analytics, Hubspot, Drift, DoubleClick.

The following Google Analytics Advertising features have been implemented: Remarketing, Display Network Impressions Reporting, Enhanced Link Attribution, and Demographics and Interest Reporting.

Social media. We use social media buttons and plugins on our site that allow visitors to connect with their preferred social media in various ways, improving the usability of our website. The organizations that set cookies for that purpose are Twitter, Facebook, YouTube, LinkedIn, and Instagram.

Improved experience. We use third parties with specialized services with let us expand the functionality of our website. The organizations that set cookies for that purpose are Google Maps, Google Fonts, and CloudFlare.

How to disable cookies: You can disable your cookies in the configuration of your web browser. There is no industry standard for how to disable cookies. You can usually find those instructions in the Preferences or Help menu of your specific browser. You may also use Google Analytics’ opt-out browser plugin.

Children’s Online Privacy

The Children’s Online Privacy Protection Act of 1998 (“COPPA”) imposes restrictions on commercial websites, including ours. It is our policy to be compliant with the requirements of COPPA and not to solicit or collect personally identifiable information from children under age 13 (“Child”) without parent or guardian consent. If you are a parent or guardian and you learn that your Child has provided us with Personal Information, please contact us. If we discover that a Child under 13 has provided us with Personal Information, we will delete such information from our servers.

Contact Information

If you have questions about this Privacy and Cookies Policy, please reach out to us by email at privacy@mytableup.com or by mail at Privacy Inquiries, TableUp, Inc., 115 Broad Street, 6th Floor, Boston, MA, 02110.

© TableUp 2019

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